Why a Pink T-Shirt?
The idea comes from two incredible Nova Scotia high school students in 2007. When a fellow student was being bullied for wearing a pink shirt, they decided to take a stand. They went out and bought pink shirts to give to fellow students to show their support for a boy who was being bullied simply for wearing a pink shirt. 

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Here is a snippet of a Globe & Mail article about their efforts: 
“David Shepherd, Travis Price and their teenage friends organized a high-school protest to wear pink in sympathy with a Grade 9 boy who was being bullied…[They] took a stand against bullying when they protested against the harassment of a new grade 9 student by distributing pink T-shirts in their school. 

‘I learned that two people can come up with an idea, run with it, and it can do wonders,’ says Mr. Price, 17, who organized the pink protest. ‘Finally, someone stood up for a weaker kid.’ 

So Mr. Shepherd and some other headed off to a discount store and bought 50 pink tank tops. They sent out message to schoolmates that night, and the next morning they hauled the shirts to school in a plastic bag. As they stood in the foyer handing out the shirts, the bullied boy walked in. His face spoke volumes. ‘It looked like a huge weight was lifted off his shoulders,’ Mr. Price recalled. 

We are proud to be able to carry on the with their message through our own program here! We are a volunteer non-profit organization with all the money raised going to provide free t-shirts to schools in our area and to initiatives to help prevent bullying and spread the message. Kindness starts here!